Last Updated
Sep 1, 2026
General Mortgage Capital Corporation Website Privacy Policy
Effective Date: 6/1/2024
This policy describes General Mortgage Capital Corporation (“GMCC,” “we” or “our”) collection, processing, transfer and storage of data from visitors to our website at www.gmccloan.com (our “Website”). This Privacy Policy applies only to the data collected on the Website and not to other data collected or processed by GMCC. If you are a GMCC customer, please see our Consumer Privacy Notice for a comprehensive explanation of how we collect, use, and share personal information as our customer.
1. Our Commitment to Your Privacy
This Privacy Policy describes how information about you is collected through our Website, how we use and with whom we share this information, how you can access and update this information, and the choices you can make about how we collect, use and share your information. Information collected may include:
Full name (first, middle, last)
Address (current and previous addresses)
Date of birth
Social Security number (for credit check and identity verification)
Email address
Phone number(s)
2. Information Collected Through Our Website
Personal and Loan-related Information. You may provide us information about you, including personal information and information relating to or necessary for the initiation, processing, or completion of certain financial transactions, including the issuance of loans.
Transactional Information. We may create transactional records of transactions or other events occurring through our Website to enable our Services, to enable services provided by third parties, and to comply with various legal obligations.
Device and Usage Information. Our Website collects standard technical, non-personal information when you use it, including IP addresses, browser types, internet service providers, the pages and content you view, the information you search for, and the dates and times you visit.
Cookies and Other Technologies. Our Website collects certain information through cookies and other tracking technologies to understand how you interact with our Website, monitor usage and web traffic routing, and improve and personalize our Website. We do not respond to “do not track” browser signals at this time.
3. How We Use Information
To Provide our Services. To operate, maintain, enhance and provide our Website and Services, to provide other services and information you request, and to provide customer support.
To Improve, Analyze, and Personalize. To understand usage trends and preferences, monitor and analyze effectiveness, develop new features, and personalize our Website and Services.
To Contact You. We may use your email address or other information to contact you for administrative purposes or to send communications relating to our Website and Services. You can opt out of promotional communications.
Aggregate Data. We aggregate data collected through our Website for purposes such as creating reports about the use of our products and services.
Advertising. We may use non-identifiable information to improve or tailor the effectiveness of advertising on our Website.
4. How We Share Information
To Service Providers. We work with third-party service providers for loan or transaction processing, website hosting, development and maintenance, advertising and marketing, and related services. We limit information shared to what is reasonably necessary and require confidentiality.
In Aggregate Form. We may make aggregated non-personal information available to third parties for reporting obligations, business or marketing purposes, or usage analysis.
Compliance with Laws and Law Enforcement. We may disclose your information to comply with applicable law, regulation, legal process or governmental request; to enforce our agreements and policies; to protect the security of our Website; or to protect rights, property, and safety.
In Significant Business Transactions. Your information may be transferred to an acquirer, successor, or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction.
SMS opt-in and phone numbers collected for SMS purposes are not shared with any third parties or affiliate companies for marketing purposes.
5. SMS Text Messaging
GMCC collects information only pertaining to obtaining a mortgage, including but not limited to your Social Security number, income, payment history, account balances, credit history, and credit scores.
GMCC shares this information with affiliates related to obtaining the mortgage, including title companies, escrow companies, and credit bureaus.
SMS consent is not shared with third parties or affiliates for marketing purposes.
By opting into SMS, you agree to receive SMS messages from GMCC, including appointment scheduling, reminders, and notifications. Message frequency varies; message and data rates may apply. Message HELP for help. Reply STOP to opt out.
6. Our Policy Concerning Minors
Our website is not directed to minors under 13, and we do not knowingly collect any personal information from minors under the age of 13 through our website. If we become aware that a minor under 13 has provided us with personal information, we will take steps to delete such information.
7. Privacy Policies of Linked Sites and Advertisers
Our Website may contain links to other sites, as well as advertisements from companies linking to their own sites. We are not responsible for the privacy practices or the content of such sites. If you have questions about how these other sites use your information, you should contact them directly.
8. Security
GMCC has measures in place to maintain the security, confidentiality and integrity of the information gathered through the Website. While we take measures to protect your personal information against security breaches and unauthorized access, we cannot guarantee that our safeguards will be effective all of the time against all security threats.
9. Changes to Our Privacy Policy
This Privacy Policy may be revised from time to time. If we decide to make material changes, we will make reasonable efforts to notify you by sending a notice to the primary email address provided to us and/or by placing a notice on our Website.
10. How to Access and Update Your Information
If you are a GMCC customer, you can access and update certain personal information by logging into your account online.
You may contact us at info@gmccloan.com to request to review, amend or delete certain personal information collected by us. Please note that we may not be able to delete all information collected through our Website.
You may opt out of marketing emails at any time by following the “unsubscribe” steps in the footer of our marketing emails. Your opt-out will become effective in 10 days or less.
11. Contact Us
If you have any questions, comments or concerns regarding our Privacy Policy and/or practices, please email info@gmccloan.com. General Mortgage Capital Corporation, 1350 Bayshore Highway, Suite 740, Burlingame, CA 94010. (650) 340-7800.

